Hull City Tigers - Roar, roar, roar.
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- Bruce Rioja
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Hull City Tigers - Roar, roar, roar.
Hull owner Assem Allam has confirmed the club will be formally renamed Hull City Tigers from the start of the new season.
The move, which runs the risk of stoking resentment among fans, will do away with the Association Football Club (AFC) moniker which has been part of the Yorkshire club's name since their formation in 1904.
Revealing the move in the Hull Daily Mail, Egyptian-born businessman Allam said: "Hull City is irrelevant.
"My dislike for the word 'City' is because it is common.
"City is also associated with Leicester, Bristol, Manchester and many other clubs.
"I don't like being like everyone else. I want the club to be special.
"It is about identity. City is a lousy identity. Hull City Association Football Club is so long."
Any references to AFC on club branding are to be phased out, although AFC will remain on the shirt crest during their first season back in the Barclays Premier League, before being removed from the 2014/15 campaign.
According to the Mail's report, Allam wants to market the club as Hull City Tigers locally and Hull Tigers to national and international audiences.
"In the commercial world, the shorter the name, the better. The more it can spread quickly," said Allam, who took over the Tigers in 2010 following their relegation from the top flight and whose investment is credited with saving the club from a significant financial crisis.
"I have always used short names in business. It gives you power in the science in marketing. The shorter, the more powerful the message," he said.
"In Tigers, we have a really strong brand."
The move, which runs the risk of stoking resentment among fans, will do away with the Association Football Club (AFC) moniker which has been part of the Yorkshire club's name since their formation in 1904.
Revealing the move in the Hull Daily Mail, Egyptian-born businessman Allam said: "Hull City is irrelevant.
"My dislike for the word 'City' is because it is common.
"City is also associated with Leicester, Bristol, Manchester and many other clubs.
"I don't like being like everyone else. I want the club to be special.
"It is about identity. City is a lousy identity. Hull City Association Football Club is so long."
Any references to AFC on club branding are to be phased out, although AFC will remain on the shirt crest during their first season back in the Barclays Premier League, before being removed from the 2014/15 campaign.
According to the Mail's report, Allam wants to market the club as Hull City Tigers locally and Hull Tigers to national and international audiences.
"In the commercial world, the shorter the name, the better. The more it can spread quickly," said Allam, who took over the Tigers in 2010 following their relegation from the top flight and whose investment is credited with saving the club from a significant financial crisis.
"I have always used short names in business. It gives you power in the science in marketing. The shorter, the more powerful the message," he said.
"In Tigers, we have a really strong brand."
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Re: Hull City Tigers - Roar, roar, roar.
any excuse to post this
http://www.youtube.com/watch?v=tgS1RFk1cU8" onclick="window.open(this.href);return false;
http://www.youtube.com/watch?v=tgS1RFk1cU8" onclick="window.open(this.href);return false;
- Lost Leopard Spot
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Re: Hull City Tigers - Roar, roar, roar.
He should have just cut to the chase and called them Tigers. Forget the AFC, aye, but also forget the Hull City too.
I will be starting a petition to rename Bolton Wanderers FC as Leopards.
I will be starting a petition to rename Bolton Wanderers FC as Leopards.
That's not a leopard!
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- Lost Leopard Spot
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Re: Hull City Tigers - Roar, roar, roar.
You're just not keeping up with the times...mrkint wrote:any excuse to post this
you do it like this >
That's not a leopard!
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Re: Hull City Tigers - Roar, roar, roar.
God, I do love a youtube comments section to make me feel smug about my own existence.
You can judge the whole world on the sparkle that you think it lacks.
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Yes, you can stare into the abyss, but it's staring right back.
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Re: Hull City Tigers - Roar, roar, roar.
It's like that advert from a few years ago when they called pompey Portsmouth Pirates. Dear me.
''Amazing! Out of nothing Bolton are level. A quick throw, Kevin Nolan keeps play alive in the box and finds Kevin Davies on the left who lashes a shot under Oliver Kahn.''
Re: Hull City Tigers - Roar, roar, roar.
Bolton Town Elephants anyone?
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Re: Hull City Tigers - Roar, roar, roar.
Sounds to Yanky to me
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Re: Hull City Tigers - Roar, roar, roar.
Speaking of Tigers I went to a house today where the old dear had picture of Tigers all over her walls. In conversation it came up she didn't have a passport and I said i was surprised as I assumed with all the Tiger stuff she had, she'd have been keen on foreign travel to see them.
"No but I've always wanted to go to Africa"
"No but I've always wanted to go to Africa"
"Get your feet off the furniture you Oxbridge tw*t. You're not on a feckin punt now you know"
- Lost Leopard Spot
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Re: Hull City Tigers - Roar, roar, roar.
or Hull, obviously.Harry Genshaw wrote:Speaking of Tigers I went to a house today where the old dear had picture of Tigers all over her walls. In conversation it came up she didn't have a passport and I said i was surprised as I assumed with all the Tiger stuff she had, she'd have been keen on foreign travel to see them.
"No but I've always wanted to go to Africa"
That's not a leopard!
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Re: Hull City Tigers - Roar, roar, roar.
I still have not worked out how to do that, it just doesn't work for me.Lost Leopard Spot wrote:You're just not keeping up with the times...mrkint wrote:any excuse to post this
you do it like this >
The above post is complete bollox/garbage/nonsense, please point this out to me at any and every occasion possible.
Re: Hull City Tigers - Roar, roar, roar.
Jesus, so of the three promoted clubs we've got Hull changing their name, Cardiff playing in red and Palace playing at the 12Bet.com Stadium.
Premier League summed up I suppose.
Premier League summed up I suppose.
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Re: Hull City Tigers - Roar, roar, roar.
Another sad day for football.
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Re: Hull City Tigers - Roar, roar, roar.
Surprised that Sky haven't insisted that all teams adopt this type of name as part of the latest deal. Bolton Trotters!
- Bruce Rioja
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Re: Hull City Tigers - Roar, roar, roar.
Seriously? From a commercial viewpoint why would a modern brand align itself with something as frankly jaded and old as Selhurst? Sure, it'll get many a media mention but by way of brand positioning I can't believe that an international business would touch it with a barge pole.Athers wrote: Palace playing at the 12Bet.com Stadium.
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Re: Hull City Tigers - Roar, roar, roar.
All publicity is good publicity!
You can judge the whole world on the sparkle that you think it lacks.
Yes, you can stare into the abyss, but it's staring right back.
Yes, you can stare into the abyss, but it's staring right back.
- Bruce Rioja
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Re: Hull City Tigers - Roar, roar, roar.
There's publicity and there's brand positioning.Lord Kangana wrote:All publicity is good publicity!
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- Harry Genshaw
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Re: Hull City Tigers - Roar, roar, roar.
SSN interviewing Hull's fans outside the ground. The resigned and weary acceptance of most of them was a good indicator of how far football's morals & traditions have slipped
"Get your feet off the furniture you Oxbridge tw*t. You're not on a feckin punt now you know"
Re: Hull City Tigers - Roar, roar, roar.
Let's all go back and use the leather footballs.Harry Genshaw wrote:SSN interviewing Hull's fans outside the ground. The resigned and weary acceptance of most of them was a good indicator of how far football's morals & traditions have slipped
Football might as well keep changing that's the only reason it will remain interesting. Hull City Tigers sounds better than Hull City AFC. The only time it really would bother me in terms of change would be if they decided to do another Wimbledon and change location like Milton Keynes.
- Harry Genshaw
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Re: Hull City Tigers - Roar, roar, roar.
Lets all go back and use leather footballsMar wrote:The only time it really would bother me in terms of change would be if they decided to do another Wimbledon and change location like Milton Keynes.Harry Genshaw wrote:SSN interviewing Hull's fans outside the ground. The resigned and weary acceptance of most of them was a good indicator of how far football's morals & traditions have slipped
"Get your feet off the furniture you Oxbridge tw*t. You're not on a feckin punt now you know"
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