Re-naming the Burnden, Reebok.Macron Unibol stadium..
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Re-naming the Burnden, Reebok.Macron Unibol stadium..
https://www.theboltonnews.co.uk/news/22 ... me-unibol/
Oh how I miss Burnden Park. The Wanderers lived there for me...what now..?
Oh how I miss Burnden Park. The Wanderers lived there for me...what now..?
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- sonicthewhite
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
As with most people I still think of the place as the Reebok. That name will never be bettered in my humble opinion.
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
Dream scenario is to get Reebok back, right? I wonder if we'd go back to them and see if they're interested.
- truewhite15
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
I trust Sharon et al to come up with the deal that makes the most financial sense. It's cold, but that's the way the world works. I doubt Reebok would be interested, and even if they were, I very much doubt they'd be he highest bidders.
That being said, I'd love to see the stadium given a proper name, in a "Stadium Name sponsored by Company A" fashion...
That being said, I'd love to see the stadium given a proper name, in a "Stadium Name sponsored by Company A" fashion...
Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
I doubt they'll get in on the stadium but they are back in football now, so fingers crossed for the kit!
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
How about "The Manny Road Stadium" or "The Tripe and Trotters Venue"
Just jesting, but so Bolton Wanderers.....
Just jesting, but so Bolton Wanderers.....
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
We've got Macron until 2024, but who knows after that!
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
Going back to their home in support of an upwardly mobile club is a nice story, so you never know. Unlikely though, yes.
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
It’s probably too old to give it a “sponsor at stadium name”. Sunderland went the opposite way at a similar time - remember mocking them for pinching benficas name but it’s part of the Sunderland ‘brand’ now and hasn’t changed. How we all thought Reebok was synonymous with Bolton and that would never change…
It is what it is - we need to make as much money as we can outside of football and selling the naming rights is one of our ways of doing that. Majority if not all newer stadiums have gone that way, it’s the way of the world.
It is what it is - we need to make as much money as we can outside of football and selling the naming rights is one of our ways of doing that. Majority if not all newer stadiums have gone that way, it’s the way of the world.
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
I'm sure I read that they had set up a major sponsor for next season and the Stadium name change would come from that?
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
I absolutely refuse to support a team with a home venue named " The Pink Pancake StadiumGary the Enfield wrote: ↑Thu Sep 22, 2022 10:21 amI'm sure I read that they had set up a major sponsor for next season and the Stadium name change would come from that?
Edited and apology because I didn't know there was an actual business named Tata.
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- truewhite15
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
I wonder if the many people (me included) who are adamant that it will always be "The Reebok" would change their mind if we did give it a proper name.
Would it still be "The Reebok" if we did change the name to "The Lofthouse Memorial Stadium" or "The 1877 Arena" or something?
Would it still be "The Reebok" if we did change the name to "The Lofthouse Memorial Stadium" or "The 1877 Arena" or something?
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
No fecking chancetruewhite15 wrote: ↑Thu Sep 22, 2022 1:26 pmI wonder if the many people (me included) who are adamant that it will always be "The Reebok" would change their mind if we did give it a proper name.
Would it still be "The Reebok" if we did change the name to "The Lofthouse Memorial Stadium" or "The 1877 Arena" or something?
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
They were looking for an tandem deal, but Service My Car only wanted the shirt deal and it was apparently too good to refuseGary the Enfield wrote: ↑Thu Sep 22, 2022 10:21 amI'm sure I read that they had set up a major sponsor for next season and the Stadium name change would come from that?
They've hired a PR / Marketing company to find a new stadium sponsor
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
There was a piece on The Athletic earlier this year which mentioned that actually stadium naming deals don't tend to be very lucrative, and are typically dwarfed by shirt sponsorship figures. In that context, whilst any new revenue is welcome, I hope we don't go for something daft.
Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
Perhaps its worth us asking Reebok if we can call it the Reebok Stadium. Might open the door for reigniting the relationship and likely to be a little embarrassing if they don't and take us up on the offer but not contribute financially.
Either way the prospect of Reebok kits and Reebok stadium is desirable. (Macron have been good though)
Either way the prospect of Reebok kits and Reebok stadium is desirable. (Macron have been good though)
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
I had an Enfield moment
double post...ignore
double post...ignore
Last edited by Abdoulaye's Twin on Fri Sep 23, 2022 4:50 pm, edited 1 time in total.
- Abdoulaye's Twin
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
Aside from the stadium being named something not too terrible, my hope is that we can settle on a name and stick with it. It's the changing it every few years that I don't like.
If the sponsorship was only a couple of grand a year I'd happily do it to have a good name and they'd only have to advertise my supermarket on a couple of hoardings or summat
If the sponsorship was only a couple of grand a year I'd happily do it to have a good name and they'd only have to advertise my supermarket on a couple of hoardings or summat
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Re: Re-naming the Burnden, Reebok.Macron Unibol stadium..
As I recall, the whole 'Reebok' thing ended when the company was acquired by Adidas.
The Reebok brand is now owned by the Massachusetts based Authentic Brands Group.
I'd be amazed, albeit pleasantly, if they have even the remotest interest in creating brand association with a level three English football club.
The Reebok brand is now owned by the Massachusetts based Authentic Brands Group.
I'd be amazed, albeit pleasantly, if they have even the remotest interest in creating brand association with a level three English football club.
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